People in your market perceive you and your company a certain way. The way they perceive you is your brand.

The good news is that you have more control over your brand (how people perceive you) than you think.

Joseph explains why your brand is so important, and what you can do to more intentionally create the brand you desire.

Check out our YouTube channel for related videos on Brand:

📷Contractor Dynamics

Connect with Joseph on Instagram @heyjosephhughesWhat is your brand? Why is it important?